Social Media Manager

Who We Are

At MIRA Safety we value one thing above all else:

Uncompromising protection.

This isn’t just a design philosophy, it’s our driving purpose. As one of the industry leading manufacturers of personal protective equipment, we pride ourselves in being one of the few companies to provide the same level of uncompromising quality of gas masks, filters, hazmat suits, and survival equipment for working professionals as we do for the average civilian.

Based out of the beautiful city of Austin, TX, MIRA Safety creates products that are purpose built to shield users from the worst chemical, biological, radiological, and nuclear threats (CBRN) in the world. Whether our customers are law enforcement officers, military operators, first responders, agriculture workers, or concerned citizens, we provide exemplary and durable products to all.

Put in simpler terms: We are in the business of saving lives. And that means everyone from all walks of life deserve the best possible chance at survival.

Join the Team

Looking for a workplace that actually cares about what you bring to the table?

Here at MIRA Safety, we are equally as committed to serving our customers as we are our employees. Team members are given the tools, training, and education to not only understand our complex industry but to succeed in it.

MIRA’s culture is defined by an open minded, progressive and collaborative environment in which clear and attainable goals are set on an individual basis. Utilizing a transparent system of accountability, all discussions allow for productive input from everyone and are not set up for the sake of formalities.

That’s right, that means no more “meetings that could have just been an email!” Coupled with a competitive pay structure, medical and dental benefits, as well as yearly bonuses, we’ll make sure you’re taken care of.

MIRA Safety is a fast-growing company focused not only on delivering outstanding products and services to its customers but also in creating a great place to work.

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements and skills

Good to have Social Media Manager skills:

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field

What You'll Need:

• 5+ years of content marketing / social media management experience with a track record of successful social media campaigns
• Bachelor's degree in marketing, communications or related field required
• A deep understanding of the military persona and tactical audiences
• Advanced knowledge of Twitter, LinkedIn, Instagram, Facebook, YouTube, TikTok, Discord, and Reddit
• Proficiency in social media/marketing tools and content creation tools
• Experience creating video content across multiple platforms
• Experience with producing webinars and video content made for social media; both strategy and implementation
• Able to create and edit content and guide creatives to carry out your vision and strategy
• Precise communicator who pays attention to detail, with superb grammatical and copywriting skills
• Proven ability to excel in a dynamic, fast-paced environment